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Media Accounting and Analysis for Advertising Campaigns

 

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Assist Owners, CEO, CFO, and Accounting Teams

  • Cash In Advance (CIA) media payments to the stations

  • CIA reconciliations against pre logs, post logs, and monthly invoices

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  • Booked vs cleared media reconciliation

  • Media month vs calendar month

  • Journal entries for prepaid media and calendar vs media month

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  • Break-even analysis 

  • Financial analysis TV campaigns

  • Gross and net profit margin analysis from TV campaigns

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